FAQ are noted below for your perusal on Brand innovation, especially personal Branding:
1. Is corporate Branding different from personal Branding?
No, corporate Branding and personal Branding are aligned. The difference being that whereas businesses market a product or service, an individual is promoting a personal value style for sale to a targeted audience.
2. Is it easier to develop a personal Brand and why?
Yes, as you already have The Belief of Your Values.
If you believe in your talent, in your skills and ability - it's easier to sell what you believe in. Your image is already created - you just have to market it.
3. How do I market myself?
That's easy. Treat yourself as a commodity and sell it through an image prospectus.
4. Is the image prospectus a success?
Yes, you must become - a professional in your field - and communicate it.
5. Are there downfalls to personal Branding?
No, if there is Brand development and positioning. After all, you are the BRAND!